Google’s Aug 2023 Update — Jordan Koene // Previsible
- Part 1 Google’s Aug 2023 Update — Jordan Koene // Previsible
Show Notes
Quotes
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"What Google is ultimately focused on with these core updates is, how do we improve the experience and make sure that the best quality content is showing up in the SERPs?" - Jordan Koene
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"I don't believe AI-generated content is under attack in this core update; on the contrary, Google is evolving how it assesses content quality and identifies the most valuable content assets." - Jordan Koene
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"Many companies have been using AI for content creation. What truly matters is not just the AI tool but how it is used and the overall user experience on web pages." - Jordan Koene
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"With this core update, were seeing a very surgical set of efforts around Google reprioritizing low-value content assets; pages without a lot of content in them, pages that were spun up quickly or without a lot of depth." - Jordan Koene
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"Companies who invest in programmatic strategies, and may have half-completed a page, are seeing big drops from these programmatic plays that are thin or weak in terms of their content and content value." - Jordan Koene
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Part 1Google’s Aug 2023 Update — Jordan Koene // Previsible
Jordan Koene, Co-Founder and CEO of Previsible, talks about SEO news. Lately, Google's core updates have consistently aimed to enhance the user experience and prioritize top-quality content within SERPs. The August 2023 core update continued this trend by devaluing pages featuring low-value content. Today, Jordan discusses the August 2023 core update